We have an absolute belief in systematic measuring, bench-marking and actionable output. RAM’s mission is to assist with a currency for communication; methods and systems for measuring, analysing, understanding and reporting how content and commercial messages have performed to its target groups. Content quality and commercial benefit determine which media will survive and which will not. Our way of measuring is unique and so is our database, we have more than 220 000 studies made from more than 1 000 media houses in 15 countries and more than 10 000 brands measured.

WHAT WE DO
We have a passion for supporting our customers: TV, Radio, newsprint, media agencies and advertisers – with the best actionable insights available. Our connected intelligence solutions combined with the largest reference database in the world provide our clients with a full understanding of the shifting media landscape.
RAM’s unique approaches are ideally suited to address a variety of brand challenges, from understanding how a message resonates with your target audience to how your consumers interact with a product and make buying decisions.
RAM provides Insights to capitalise on. RAM will make a difference for your organisation!
Core methodology and mission
01.
We collect
- We collect data
- We use our own methods for consistent
and standardised data collection - We are accessible and versatile
02.
We analyse
- We compare Information
- We use reference data
- We interpret and present information through analytics tools
03.
We cultivate
- We build and store in databases
- We manage layers and volumes of data
- We store and manage data, building a dynamic bench-marking database
Start with RAM and get access to the world's largest media performance database
JUST A FEW OF OUR 1,000 + CUSTOMERS
RAM DASHBOARDS PROVIDE ACTIONABLE DATA, STORIES FOR SALES PEOPLE AND KPI METRICS FOR MANAGEMENT
RAM IN NUMBERS
0
Customers
0
Countries
0
Surveys
0
Panelists
0
Interviews